Board of Directors
Richard D. Hewton
- Chairman of the Board SmileOnU
Rich Hewton is President & CEO of The Humble Co. North America, leading commercial strategy and mission-driven growth from Huntington Beach, California. With more than 25 years of CPG experience, he began his career at Procter & Gamble before joining The Clorox Company, where he helped scale purpose-led brands including Burt’s Bees.
Rich combines enterprise discipline with entrepreneurial agility, building high-performance teams that deliver profitable, sustainable growth. Guided by a “warrior-monk” mindset shaped by his background as a Kung Fu instructor, he leads with resilience, accountability, and a commitment to community impact, including support for SmileOnU’s mission.
Noel Abdayem
Noel Abdayem is a Swedish entrepreneur, investor, and dentist, known for combining sustainability, innovation, and impact across sectors. He is the Founder & CEO of NCPA Capital, an investment firm backing pioneering ventures with self-earned capital. Previously, he founded The Humble Co. and held key roles in Humble Group, Dentme, Five Guys Scandinavia, and Aurezzi. A graduate of the Stockholm School of Economics, Noel also serves on the Investment Committee of Dentalum, helping shape the future of dental health in Sweden. His work has earned honors including EY Entrepreneur of the Year and Prince Daniel’s Entrepreneur Award.
Michael Ching Schwartz
Michael Ching Schwartz was most recently the chief strategic collaboration officer of Delta Dental Plans Association and the President of Delta Wellness. There, Mr. Schwartz led partnership initiatives with other companies as well as amongst the Delta Dental member companies, including creating new lines of insurance. Mr. Schwartz previously served as the General Counsel of Hawaii Dental Services and the Head of Litigation at Delta Dental of California. He has led partnership efforts in government programs and developed single, system-wide solutions to complex problems. Prior to entry into the Delta Dental system, he was a litigator in New York and Hawaii, having chaired many successful trials as well as conducted arguments in front of the Hawaii Supreme Court and Intermediate Court of Appeals. His primary areas of focus were reinsurance, insurance industry mergers and acquisitions, and commercial litigation. He has a Bachelor of Arts from the University of Wisconsin and Law Degrees from McGill University. He currently sits on the Board for several entities in the charitable and start-up sectors.
Shanon Browne
Shanon Browne grew up in Kalamazoo, Michigan and attended Western Michigan University. She launched her career by working for DENTSPLY, a reputable dental corporation where she proved herself and built a strong customer base. An entrepreneurial spirit, she is responsible for creating new territories, successful educational courses, research studies in universities, website development, as well as distribution of product and marketing. Shanon resides with her husband Colin in Costa Mesa, CA. She enjoys water sports, traveling, writing and hiking.
Peter DeBellis
Patrick Elahmadie
Patrick Elahmadie grew up in Concord, California and went on to graduate from the University of California, Davis with a Diploma in International Relations before attending the University of Southern California Gould School of Law. He graduated with a Business Certificate and was admitted to the California State Bar in 2012. Patrick spent the first 5 years of his legal career working at the Corporate practice of Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, PC, where he represented corporate and LLC clients across all segments of the business lifecycle. Patrick also served as General Counsel of an automotive group with over 500 employees and a billion dollars in yearly revenue. Patrick is now the owner and attorney at the Law Office of Patrick Eahmadie, providing comprehensive estate plans including Revocable Trusts, Pour-over Wills, Durable Powers of Attorney and Advance Healthcare Directives. Patrick is also a business attorney assisting with (LLC’s, S-corps and C-corps), fundraising (SAFEs, Convertible Notes, Series Seed funding, Series A – X) and Mergers and Acquisitions.
BB Maboby
- Founder & CEO
BB Maboby (Founder & CEO) is a strategic consultant, healthcare professional, and social entrepreneur with over a decade of experience in medical sales, nonprofit leadership, and business development. She specializes in aligning strategy, relationships, and execution to drive growth and meaningful impact.
As the Founder of SmileOnU, BB built and scaled a nonprofit organization delivering dental care and reconstructive services to underserved communities through partnerships with dentists, universities, and industry leaders in the U.S. and internationally. Her leadership bridges commercial expertise with mission-driven outcomes.
BB’s background includes medical device sales in periodontology and oral surgery, where she exceeded performance targets, identified market opportunities, and launched educational initiatives that accelerated growth. She holds a Bachelor of Arts in Rhetorical Studies from California State University, Long Beach.
Dr. Debbie Ruprecht
- Periodontist